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Leadership Team​


Brad Denison, Chief Executive Officer

Brad Denison joined Benefit Marketing Solutions in 2006 as their general counsel.  Denison had formerly been senior vice president and general counsel for Rent-A-Center, the world’s largest rent to own company.  During his tenure with RAC, Denison had oversight responsibilities for their membership program.  Prior to his employment at RAC, Denison worked extensively in insurance and litigation.   Denison has a B.S. in Business Administration and a Juris Doctor from the University of Kansas.

Brett Wimberley, Executive Vice President

Brett Wimberley has applied his expertise to the membership business by marketing programs to various industries for over 20 years.  He has developed and marketed programs on a national scale to the banking and credit card markets.  Wimberley worked with Danny Wright in the introduction of the first membership program to the rent-to-own industry.  He is licensed for Life, Accident & Health, Property and Casualty, as well as having his B.B.A. and M.B.A. degrees from the University of Oklahoma.

Susan Matthews, Senior Vice President, Sales & Marketing

Susan Matthews’ experience with membership programs began in 1984 after graduating with a B.S. in Marketing from the University of Oklahoma.  She worked alongside Danny Wright in all areas of planning and formation of the first membership program for rent-to-own stores.  Matthews’ creativity lent Benefit Marketing Solutions its’ design while her business acumen contributed the service philosophy behind the company’s administration. She is a leader in the industry being recognized as Vendor of the Year and in 2014 was inducted into the TRIB Hall of Fame.

Danny Wright, Chairman

Danny Wright has over 25 years experience developing and marketing membership programs and providing administrative management on a national level.  After ten years of directing the financial services activities of a 606 store retail chain, in 1989 Wright, with his partner University of Oklahoma Heisman Trophy winner Steve Owens, formed the first company to provide membership programs to the rental industry.  As the CEO and President, Wright grew this company to be the leader in membership programs to the rent-to-own industry and expanded its footprint into the discount medical industry as a public company.